Hawthorne Bicycles | USA

1935 Ward Hawthorne Duralium Bicycle
1935 Ward Hawthorne Duralium Bicycle

Hawthorne brand bicycles were sold through the Montgomery Ward stores. Most of the bicycles offered by Montgomery Ward were fairly generic, however there were some exceptions. The 1939 Hawthorne Zep was an exclusive design, and so was the 1940-41 Hawthorne All-American, designed by famous industrial designer Walter Dorwin Teague. Most Hawthornes were manufactured by either the Cleveland Welding Company whos own brand was Roadmaster, or H.P. Snyder, makers of Rollfast bicycles.

W.G. Hawthorne | Bicycles and Sporting Goods
W.G. Hawthorne | Bicycles and Sporting Goods

The 1936 Hawthorne Zep model featured black and white paint with a tiny red pinstripe. These bicycles also had one of the first baskets connected to the handlebars. One outstanding feature of the 1936 Hawthorne Bicycle built especially for women was a unique lacing around the rear wheel to prevent long skirts from becoming entangled in the wheel spokes. This bicycle also had a totally aluminum frame making it easy for young ladies both to ride and to handle.

Information source: nostalgic.net & fine-vintage-bicycles.com

 

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